Developing/Optimizing Menus & Dishes

   Your menu is one of your most important marketing tools!. Is there to give meaning to the overall guest experience while also delivering emotions and brand personality. Menus are also the key for the profitability. Not only does the menu have to align with your brand, it needs to entice the diner to maximize their spend. 

   To develop a memorable food menu must be a thorough understanding of target customers. Should also be an advanced hyper-local analysis (competitive analysis) and aim to understand local economic factors. The menu needs to carefully balance intrigue and familiarity.

   An independent menu development chef offers a clear and honest viewpoint, unrestrained by friends or coworkers on the staff. Their job is to put personalities aside and do the job. With a knowledgeable food menu developer, trained in food science and all aspects of restaurant operations, from costing and design to recipes and equipment technology, your chef returns to kitchen duties confident in having a partner they can work with.

   Our goal is to help you to become a more profitable and successful venture. We will help you create the menu, taking into consideration the skills of the team, your suppliers, available kitchen facilities and logistics to ensure that each and every dish can be excited and served on time and on point.